How much does Base44 make? Nearly $250M a year, 17 months after a solo founder sold it
Data checked Nov 10, 2026 · How we verify
Base44 is nearing $250 million a year in annual recurring revenue, Wix said in its Q3 2026 results on Nov 10, 2026. A solo founder built it and sold it to Wix for about $80M in cash when it was six months old (June 2025). Wix says it reached about $59M ARR by the end of 2025, $100M in early March 2026, $150M in May and now about $250M. Reported, not verified
Unlike most of our site, nothing on this page is processor-verified. Base44 belongs to Wix (Nasdaq: WIX), so these are figures from Wix's earnings releases and calls, plus press coverage, each linked with its date. We did not estimate any number. For businesses whose payment data we can check, see the verified AI revenue leaderboard.
What is Base44's revenue in 2026?
Close to $250M in ARR on Nov 10, 2026. Wix CFO Lior Shemesh said "Base44 ARR today close to $250 million" in the Q3 2026 release. Wix defines ARR as monthly recurring revenue times 12, and it says most Base44 subscriptions are billed monthly. So the run rate is ahead of the revenue Wix actually books, which it expects to catch up "over the coming quarters".
For scale: all of Wix made $570.2M in revenue in Q3 2026 (+13% year over year), and total Wix ARR was $2.021B (Wix Q3 2026 results).
How fast did Base44 grow?
| When | Reported figure | Source |
|---|---|---|
| About 6 months before the sale | Maor Shlomo starts Base44 alone, bootstrapped | TechCrunch, Jun 18, 2025 |
| May 2025 | $189,000 profit in the month, after AI token costs (founder's own posts) | TechCrunch, Jun 18, 2025 (self-reported) |
| Jun 2025 | Wix buys it, about 6 months old, for ~$80M cash plus earn-outs through 2029 | Wix press release; TechCrunch, Jun 18, 2025 |
| End of 2025 | About $59M ARR | Wix Q4 2025 earnings call, Mar 4, 2026 |
| Early Mar 2026 | About $100M ARR | Wix Q4 2025 results, Mar 4, 2026 |
| Early May 2026 | $150M ARR | Wix Q2 2026 investor presentation, Aug 2026 (via Investing.com) |
| Nov 10, 2026 | Nearing $250M ARR; 58% non-GAAP gross margin in Q3 | Wix Q3 2026 results, Nov 10, 2026 |
ARR figures are company-reported run rates from Wix. The May 2025 profit is the founder's own claim. None is verified.
Going by those dates, $59M to $100M took about two months, $100M to $150M about two months, and $150M to ~$250M about six months (our calc.). It still added about $100M of run rate in half a year, but the pace per month slowed after May. Wix did not update Base44 ARR on its August call.
Is Base44 profitable?
Wix doesn't report Base44 profit, only gross margin. Base44's non-GAAP gross margin was near zero in Q1 2026 and 58% in Q3 2026, and Wix expects it above 60% in Q4. Wix credits its own AI model, Base 1, for cutting inference costs (Wix, Nov 10, 2026).
The growth costs money below the gross margin line. Wix's sales and marketing expense rose to $193.19M in Q3 from $137.43M a year earlier (24/7 Wall St., Nov 10, 2026). Wix cut its full-year free cash flow margin target to about 16% from the high teens, mainly because of Base44 marketing, and posted a Q3 GAAP net loss of $13.7M (Ctech, Nov 10, 2026). For how the biggest AI companies compare, see which AI companies are profitable.
Do Base44 customers stay?
Wix says yes, by its own measures. Its first cohort of Base44 users under Wix hit the 12-month mark in Q3 with monthly and annual renewal rates "above initial expectations", and renewals improved in each later cohort. More than 20% of subscriptions bought by the September 2026 cohort were annual plans, up from about 5% for September 2025 (Wix Q3 2026 results). Wix did not publish the renewal rates themselves.
How does Base44 make money?
Credit-based subscriptions. You describe an app in plain language and Base44 builds the front end, back end, database and login. Each AI message and integration action uses credits. On Nov 10, 2026, base44.com/pricing listed:
| Plan | Price (Nov 10, 2026) | Message credits a month |
|---|---|---|
| Free | $0 | 25 |
| Starter | $16/mo | 100 |
| Builder | $40/mo | 250 |
| Pro | $80/mo | 500 |
| Elite | $160/mo | 1,200 |
Paid prices on the page are shown billed annually; Base44 says annual billing saves 20%. Enterprise pricing is custom.
What does Base44 teach a solo founder?
The part before Wix is the useful bit. Per TechCrunch (Jun 18, 2025), Shlomo built it alone, never raised money, reportedly hit 10,000 users in three weeks and 250,000 in six months, and posted his monthly profit and token costs in public. Then he sold early, for cash. Most small AI businesses never get near that. In our verified data, solo-run AI products like GETebook.ai make five figures a month, not nine. See one-person AI businesses with verified revenue.
Can you make money building apps on Base44?
Wix doesn't publish what its users earn. For small software businesses with verified revenue, here are a few from our data (we don't know what each was built with):
| Business | Verified MRR |
|---|---|
| GETebook.ai AI ebook generator: pick a topic, audience and tone and get an outline, chapters and cover, exported to PDF, EPUB or Word. | $11,100 TrustMRR, Nov 10 2026 |
| SiteJourney No-code AI website builder: idea to site in about a minute. | $8,600 TrustMRR, Nov 10 2026 |
| QR Code AI AI-designed, trackable QR codes: an SEO-only bootstrapped SaaS. | $14,700 TrustMRR, Nov 10 2026 |
| Glossa Live AI translation of church services into 100+ languages: the pastor speaks, the congregation listens or reads on their own phones. | $14,400 TrustMRR, last sync Nov 10 2026 |
More: build a business with AI, AI SaaS ideas with real revenue and how much money you can make with AI.
Base44 vs Lovable and Replit
All three are AI app builders, and all figures are company-reported. Lovable said it passed $600M in annual run-rate revenue in September 2026. Replit's last disclosed figure is about $240M a year (CEO, October 2025), with a $1B target for the end of 2026. Base44, at about $250M ARR, is in Replit's range on its last public number and well behind Lovable. Also see how much Cursor makes and how much AI developer tools make.
Compare every AI company we cover: how much do AI companies make? (verified and reported revenue, side by side).
FAQ
How much does Base44 make?
Nearly $250 million a year in annual recurring revenue (ARR), Wix said in its Q3 2026 results on Nov 10, 2026. Wix owns Base44 and reports it as part of its earnings. It is a company-reported run rate, not verified revenue.
How fast did Base44 grow?
Wix bought it in June 2025, when it was about six months old. Wix said it finished 2025 at about $59M ARR, reached about $100M in early March 2026, $150M in early May 2026 and nearly $250M by Nov 10, 2026. That is roughly 4x in about 10 months (our calc. from the reported figures).
Is Base44 profitable?
Wix does not report a Base44 profit. It reports gross margin: Base44 reached a 58% non-GAAP gross margin in Q3 2026, up from near zero in Q1, and Wix expects above 60% in Q4 (Wix Q3 2026 results). Gross margin is before marketing and staff costs, and Wix is spending heavily on Base44 marketing. Before the sale, the founder posted a $189,000 profit for May 2025 (self-reported, per TechCrunch).
How much did Wix pay for Base44?
About $80 million in cash up front, plus earn-out payments through 2029 tied to performance (Wix press release, Jun 18, 2025). TechCrunch reported that $25M of the $80M was set aside as retention bonuses for its eight employees.
Who founded Base44?
Maor Shlomo, an Israeli programmer, built it alone and bootstrapped it. He had eight employees by the time Wix bought it, six months after launch (TechCrunch, Jun 18, 2025).
How much does Base44 cost?
On Nov 10, 2026, base44.com/pricing listed a Free plan (25 message credits a month), Starter $16/mo, Builder $40/mo, Pro $80/mo and Elite $160/mo, with paid prices shown billed annually (annual saves 20%) and custom Enterprise pricing.
Is Base44 revenue verified?
No. Base44 is part of Wix, a public company, so its ARR comes from Wix's earnings releases and calls. That is more formal than a startup press quote, but it is still a company-reported operating metric, not payment-processor data. Verified AI businesses are on our leaderboard.
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